I believe the entire TV-commercial campaign, portions of which were used in the trailer, was shot especially
for advertising the movie. None of these images are in the picture. The backlit low-angel shots of Valdez, his
weapons, and the narration, may have been the campaign concept and scripting of Don La Fontaine, who appears
to have done the voice-over. United Artist wanted extra punch and there was nothing as visually powerful or unique
to be found in the film's footage. I think this was the first time a graphics-oriented presentation actually replace all
of the movie's footage for the creation of TV spots. They sold a concept more than the film.

i don't remember what i was thinking when i said that. i'm sure i meant the sunset backlit one. i don't recall now why i said that, but it's just very dramatic, mysterious due to the unidentifiable silhouette, lots of contrast (again the silhouette) and lastly, it reminds me of the covers jim bama used to do for westerns in the 1960s
the poster induces intrigue, makes ya curious, wanna know more.

Once there was a Hushpuppy, and she lived with her Daddy in the bathtub.

You mentioned the movie poster, in your header, but never mentioned it, in your post. Tell us about it.
I doubt this would've been made, if not for The Burt.
I truly loved 'Hombre', toowith Jewish/Irish Newman in the lead, as a half-breed Native American/White man.
Carpe Noctem!